Thursday, October 8, 2009
Michigan Avenue Clear
The vacant storefront on Michigan Avenue at Lake Street is going to be a little less vacant. When National Community Bank moved out earlier this year, it created an opportunity for ad agencies to use the facade as a billboard. That has come to an end now that Clearwire is kitting out its new Loop store.
Clearwire (apparently branded as simple "Clear" in Chicago) is a company that provides internet service via WiMax. If you've seen the commercials for Sprint touting it being the first company with 4G, that's what this is all about.
Clear is actually Sprint, Google, and Intel, plus cable companies Comcast, Bright House, and Time Warner.